
The Qatar Stars League (QSL) announced the signing of a sponsorship agreement with Red Bull, a leading global energy drink brand. It reflects QSL’s commitment to strengthening its partnerships with international companies and brands, supporting its efforts to develop its competitions, enhance its presence and standing, and ultimately boost the commercial and marketing values of its competitions, while also elevating the fan experience.
The agreement will run for two seasons and will cover Doha Bank Stars League and Qatar Cup.
Red Bull is a prestigious global brand with presence in more than 170 countries. It has successfully built a distinctive global identity through its active participation in sports, culture, entertainment and innovation, as well as its support for athletes, innovators and pioneering projects worldwide.
This partnership is expected to enhance co-operation between the two parties and leverage Red Bull’s marketing expertise and capabilities to support QSL’s objectives of developing its competitions and increasing fan engagement.
QSL confirms that concluding this agreement represents a new addition to its network of partners and reflects the growing confidence of global brands in QSL’s competitions and sports, media and marketing platforms it provides to connect with fans and the community.